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  • The 8 most frequently asked questions about the SEO Audit
    News 2019. 1. 11. 18:39

    Most choose search engine advertising to be searchable on the web. But click prices as well as the AdBlocker rates are steadily on the rise. As an alternative, search engine optimization is an option. Because SEO allows visitors to get unpaid search results on the website.


    But again, preparation, strategy and planning is everything. Just to make a few adjustments in the blue, is rarely crowned with success. So you should not save on a precise analysis (SEO audit).


    That's why we answer the 8 most frequently asked questions about SEO audit.


    What use does search engine optimization bring me?

    How do I achieve an increase in SEO visibility?

    Is it enough to judge your own visibility?

    What is an SEO audit?

    What is the benefit of an SEO audit?

    What is SEO audit?

    How much does an SEO audit cost?

    Why bother? SEO is easy ...


    1. What benefits does search engine optimization bring me?

    The benefit of search engine optimization is to achieve the organic search results by achieving good ranking positions by marketing. The intent is to bring those users who are making conversions to the site.


    2. How do I achieve an increase in SEO visibility?

    First, we need to find out what degree of visibility we already have in organic search. SEO tools such as Searchmetrics, Sistrix or Xovi define specific KPIs that demonstrate organic visibility. Search metrics are based on rankings, search volumes of the ranked keywords, and they are navigational, transactional, or informational keywords.



    3. Is it enough to judge one's own visibility?

    Only looking at one's own visibility does not give us enough insight. It is important to compare our visibility with that of organic competitors in order to determine the ranking potential


    Depending on the industry and how the online market is handled, the average number of visibility points can vary. Visibility comparison and analysis of the online market will tell you how to locate the online marketplace. The next step is to find out how our website is technologically positioned and where there is potential for optimization. For this, an SEO audit is always recommended so that we can designed a perfect strategy for marketing.



    4. What is an SEO audit?

    The SEO audit is a complete analysis of the website based on SEO OnPage and OffPage criteria. It checks websites for all the important factors that influence the organic ranking of the search engines.


    5. What is the benefit of an SEO audit?

    The SEO audit shows chances and potential in the search engine ranking. For each examination area, the test results as well as the targeted optimization measures are shown. Based on this basic analysis, optimization measures for an increase in visibility can be made. This is an increase in the number of visitors and conversions.


    6. What is SEO audit?

    An essential part of the SEO audit is checking the crawling and indexing of the website. Also, the technical layout of the website and the page architecture are checked with internal linking. Mobile-friendliness, page load time, content, and backlink structure analysis are included.


    7. How much does an SEO audit cost?

    The cost of an SEO audit depends on how many URLs a website contains, whether it's an online store, and whether the domain is multilingual or works on multiple countries.


    8. Why bother? SEO is easy ...

    Clearly one can say that for search engine optimization, it has enough title tags and old tags as well as enriching texts with keywords. In the ranking algorithms of the search engines, such as Google, but determine tons of other ranking fans. So it may be that very different factors, as old and title tags, prevent an improvement in the ranking positions.


    It is a good idea to check the SEO checklist, which should be made in the blue line, and to make a decision on the search engine optimization first, an overall analysis of the SEO lineup of the website. This makes it clear which factors favor positioning in the search results.

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